Posts Tagged 'Presenting'

Self awareness of your communication

I recently attended an industry forum where a panel of speakers were giving their views on different subjects. Within minutes of the event starting I was intrigued by the influence one person had on the tone and success of the event. This person was the MC – let me describe briefly what happened.

It was early morning and a lot of people had made their way to the event in anticipation of hearing some insights from industry leaders. All started well with the MC introducing each of the speakers – this was as far as it got before he made blunder number one.

Having introduced each of the male panelists in a professional way, his intro to the one female on the panel was to describe her as beautiful. Whatever you’re personal views on this type of comment, what I noticed was that the MC had immediately put most of the women in the audience off side. Given that it was probably 75% women this was a big chunk of the audience who were now wondering why they’d got out of bed.

From here there were several further blunders by the MC, including a few rather weak jokes that attacked people in the room and one joke that could potentially be considered as racist. This was followed by a lack of understanding of the role of the MC. As the event went on he seemed to think that it was necessary for him to also give his opinion on each question put to the panel, by this time he had lost the respect of parts of the audience.

So why am I telling you this story? There were several learning’s for me as I observed what was happening:

1. Having a self-awareness about the words you use, the response you are receiving and the particular communication role you have are fundamental to good communication

2. If you are standing in front of an audience it makes sense to think about the audience, what their hot buttons will be and how to involve them

3. Creating rapport is fundamental for effective communication

4. There are times when less is more or to put it differently speaking is not always the same as communicating

As you will know from my previous blog on communication mishaps, I totally understand that there are times when we don’t read the audience right, come out with the wrong words etc. The question that I’m left with though is whether or not the communicator had any self-awareness about the impact he had and will use this self-awareness to do things differently in the future. It’s through this self-awareness that our communication style can grow and become more versatile.

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